Chicken liver is the principal ingredient in pate and Tasmanian Pate has a preferred supplier (due to proximity and availability of ‘free-range’ product) in Tasmania. Tasmanian Pate’s principal customers are the major supermarket chains in Australia (Woolworths, Aldi, Costco, IGA).
From its facility, Woodbridge Smokehouse produces a range of hot and cold smoked ocean trout and Atlantic salmon products which are sold to a number of wholesale customers, as well as retail customers through its website. The business prides itself on using only natural 100% Australian ingredients and has established product and manufacturing links with Australian Made. Woodbridge’s products have won a range of awards and over 60% of its products are exported to Asian markets (principally Singapore and Hong Kong) and sold to high-end food services and retailers throughout Australia.
PFT’s growth strategy is twofold:
- organically grow its existing pate and Woodbridge product range and;
- grow via the acquisition of complementary businesses.
Organic growth will be achieved through increased penetration of existing markets, entry into new markets with a focus on exports and new product development. Significantly, the move to the new purpose-built facilities in Mornington, Hobart provides a platform for the Company to increase pate production, improve operating efficiencies, develop a range of new products and obtain an export licence to explore opportunities in overseas markets.
PFT also intends to grow through the acquisition of complementary businesses, with a focus on synergistic and similar premium food/ beverage businesses in Tasmania, as well as other complementary assets/businesses that align with its existing portfolio.
To view the full product range, see: